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    • New note by bobjonkman 13 December 2018
      That was fun! I'm actually working on a for-reals Emergency Broadcast System at @RadioWaterloo -- I'll pass on your video so we can use it as our fallback audio track :)
    • Favorite 12 December 2018
      bobjonkman favorited something by scarlett: always remember "punishable with a fine" means "legal for rich people"
    • New note by bobjonkman 12 December 2018
      I was out. Back to the archives for me.
    • bobjonkman repeated a notice by fdroidorg 11 December 2018
      RT @fdroidorg Do you have experience with #Flatpak? Then we need your help!We want to package #Repomaker as #Flatpak to make it easier for people to install. We already have a running flatpak and are only missing the final bits. Any help is highly appreciated!See "Packaging Repomaker as Flatpak" for more information: https://forum.f-droid.org/t/f-droid-roles/4202
    • bobjonkman repeated a notice by tindall 11 December 2018
      RT @tindall Understanding these things, I feel that it is my duty, to myself and to my community, to reject and replace the products and services of as many spying companies with those of non-spying companies and nonprofit groups as rapidly and thoroughly possible.That can only be done with free software. So, I am a […]
    • Favorite 11 December 2018
      bobjonkman favorited something by tindall: Understanding these things, I feel that it is my duty, to myself and to my community, to reject and replace the products and services of as many spying companies with those of non-spying companies and nonprofit groups as rapidly and thoroughly possible.That can only be done with free software. So, […]
    • bobjonkman repeated a notice by indi 11 December 2018
      RT @indi The 2018 iteration of Indi's alternative holiday playlist has started going up today! Over the next two weeks, 100 holiday songs that are non-religious and don't sound like the standard holiday fare will be featured. https://www.canadianatheist.com/2018/12/indis-alternative-holiday-playlist-2018-100-to-91/ !atheism !secular !SecularHumanism
    • Favorite 11 December 2018
      bobjonkman favorited something by indi: The 2018 iteration of Indi's alternative holiday playlist has started going up today! Over the next two weeks, 100 holiday songs that are non-religious and don't sound like the standard holiday fare will be featured. https://www.canadianatheist.com/2018/12/indis-alternative-holiday-playlist-2018-100-to-91/ !atheism !secular !SecularHumanism
    • bobjonkman repeated a notice by ronhouk 4 December 2018
      RT @ronhouk Just got a grant for my #library to get 15 laptops. they'll be using #Linux and we will be teaching classes on open source software.
    • Favorite 4 December 2018
      bobjonkman favorited something by ronhouk: Just got a grant for my #library to get 15 laptops. they'll be using #Linux and we will be teaching classes on open source software.

Archive for December, 2010

Four things to improve your search result rankings

Posted by Bob Jonkman on 26th December 2010

A bottle of juice with a Google label

Google Juice by Johannes P. Osterhoff

Now there’s a spammy title for you!

 

There are many people who specialize in Search Engine Optimization (SEO). They claim to be able to improve your rank on search engines, but here are some common-sense tips you can apply yourself.

1

The best thing to maintain good page rank with ANY search engine is to have good content. This isn’t something an SEO company can do for you — you have to provide that content yourself. Repeating someone else’s content may bring you a few hits, but the search engines will quickly determine that the original site has hosted that content longer, and rank them higher.

Google is additionally funny in that they will count the number of sites that link to you, assuming that if you warrant many links, you must have something the Google customers want. If you switch Hosting Providers or change to a different domain name then anyone linking to the old domain name may have (temporarily) dead links. That will drain your Googlejuice right quick. If you have multiple domain names with the same content then the Google page rank is diluted. Better to have one domain with 1000 links than two domains with 500 each. You should ask your Hosting Provider to set up “301 redirected permanently” for any non-primary domains. Google is smart enough to figure out that http://www.example.com is the same as http://example.com, but I prefer no www. Why? See http://no-www.org/.

2

The second best thing you can do is to have valid HTML for all your Web pages. Sadly, many sites fail badly on that account (including this one). Have a look at the W3C HTML validator for this home page. As I write this, this blog’s home page has 29 errors. That will drain my Googlejuice right quick. If a search engine can’t parse HTML it won’t index content, or rank the page up high. That counts for all search engines, not just Google. I’ve written about this in Invalid HTML Considered Harmful. There are consultants that can help you correct invalid HTML; you may know one or two already 🙂

3

The third-best thing is to make sure your pages are accessible. If your site works well on alternative browers (PDAs, game consoles, cell phones) and assistive devices (braille readers, text-to-speech readers) and plain text browsers like Lynx then it’s a pretty sure thing that search engines can index the content too. Avoid Javascript, but if you use Javascript make sure that content delivery isn’t Javascript dependent — make plenty of use of the <noscript> tag. Don’t use non-indexable technologies like Flash, PDFs, Silverlight, or ActiveX. Google is getting pretty good at indexing PDFs and even Flash, but you’ll get better results with plain HTML. I’ve never seen a PDF that wouldn’t work as well-designed HTML. Non-indexable technologies won’t drain your Googlejuice, but they do nothing to boost it either.

4

The fourth best thing you can do is not play jiggery-pokery with hidden text, irrelevant keywords, cloaking, “sneaky” redirects, comment spam on other sites, or fake affiliate sites. If you try to outsmart search engines’ ranking algorithms to artificially boost your ranking, you may succeed for a few days or weeks before you’re banned altogether. That will drain your Googlejuice right quick. Besides, jiggery-pokery is a lot of hard work, better spent creating good content.

Update 1 March 2011: Told you so!

–Bob.

Google Juice by Johannes P. Osterhoff is used under a Creative Commons by-nc-nd license.

Posted in Accessibility, blogging, Internet, Javascript, Search Engine Optimization, search engines, valid html | 5 Comments »

Stop Usage Based Billing – comment to the CRTC

Posted by Bob Jonkman on 9th December 2010

Stop Usage Based Billing logo

Today is the deadline for submitting comments to the CRTC on the proposed tariff increases for Usage Based Billing. These are the comments I submitted:

I am opposed to the current Usage Based Billing proposal.

 

The cost of Telecom in Canada is already among of the highest in the world. Allowing Usage Based Billing will only increase that cost for both consumers and business, especially the third-party Internet providers. Canadian-based business is already looking for foreign ownership for the telecom sector; don’t price those Canadian businesses out of the market by increasing the rates for telecom services.

 

I understand that the carriers feel the need to increase the capacity of their infrastructure, but they have provided no evidence of the current capacities or bandwidth usage, making me wonder if these extra charges are justified. I do believe that billing based on usage (akin to electricity or water use) is a fair way to charge for Internet use, but only if it is the only charge. Carriers must not charge for bandwidth AND set bandwidth caps with overage fees. It cost no more to deliver the first gigabyte in a billing cycle than it costs to deliver the 60th.

 

Also, there must be a clear separation of bandwidth providers and content providers. To the consumer, it certainly seems like the carriers are raising the cost of providing streaming media such as NetFlix, while at the same time introducing such services themselves. It certainly gives the perception of anti-competitive billing, trying to force NetFlix out of the market by making it too expensive.

 

–Bob Jonkman
6 James St.
Elmira ON Canada
+1-519-635-9413

(CRTC Comment Reference number: 139217 )

Feel free to use any of these comments in your own submission!

Posted in Bell Canada, CRTC, Internet, Rogers, usage based billing | Comments Off on Stop Usage Based Billing – comment to the CRTC

 
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